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image-analytics

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This is a tutorial for Chapter 14 - Image Analytics in Marketing in the Handbook of Marketing Research. Dzyabura D., El Kihal S., Peres R. (2021) Image Analytics in Marketing. In: Homburg C., Klarmann M., Vomberg A.E. (eds) Handbook of Market Research. Springer, Cham. https://doi.org/10.1007/978-3-319-05542-8_38-1 A PDF copy of the paper is also…

  • Updated Sep 16, 2021
  • Jupyter Notebook

Vizit (Vizit Labs, Inc.) is a Boston-based Visual AI company whose platform predicts, measures, optimizes and monitors the effectiveness of ecommerce visual content. Its patented Audience Lens technology decomposes every image into thousands of visual components and scores it against deep-learning models trained to simulate the visual preferences…

  • Updated Aug 13, 2026

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